Product and agent-led growth

Grow the lifetime value of every user

RevTurbine is a growth layer on Stripe that automates the work of a growth team, for software used by agents and humans.

  • Recommends actions to monetize agent users, lift paid conversion, expand accounts and reduce churn. You approve and launch.
  • Decides nudges and offers for each user in real-time, based on usage and billing signals.
  • Controls plans, feature access, limits and credits. Pricing becomes a growth lever.
Human and agent users reach your app through its UI, API and CLI, and through email and messaging tools. RevTurbine, which handles pricing, nudges, targeting, experiments and optimization, sits between those and Stripe. It sends personalized nudges, limits and access to your app and receives user context, product usage, and billing events.

Human users

Agent users

Your appUI · API · CLI · Email · Messaging

Personalized nudges,
limits & access

User context,
product usage

RevTurbinePricing · Nudges · Targeting
Experiments · Optimization

Billing events

Stripe

Build faster. Scale faster. Start free.

Build with RevTurbineInstall the package (SDK, CLI, agent skills). Build.
Request to join beta programWhite-glove growth support.

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The Growth Funnel

RevTurbine runs the bottom half of your funnel

Trafficvisits via AEO/SEO, content, paid
Sign-upsfree users, trials
Convertfree, trials → paid
Expandupgrades, add-ons, seats
Retainrenewals, saves

You spend more time at the top.

GTM is noisier: more competitors, more AI outreach. Needs focus.

RevTurbine grows the value of every user.

pricing plans · add‑ons · trials · AI credits · entitlements · usage limits · paywalls · personalized nudges · lifecycle emails · promos · cancel‑save offers · targeting · presentation caps · agentic optimization

How RevTurbine grows the value of every user

See it work

The right nudge, delivered in real time.

RevTurbine picks the highest-value action per user, ships it in your app or via outbound channels, and learns from every outcome.

  1. DetectReads live product signals: plan, usage, trials, behavior.
  2. DecidePicks the right message, offer and moment.
  3. DeliverShips it in your app, or through the tools you already use.
  4. OptimizeAgentic self-driving (supervised): RevTurbine learns and proposes changes and experiments. You approve and launch.
app.yourproduct.com
CONVERTFree → Paid
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RevTurbine signal90% of the monthly limit used, 11 days to go
Delivered via
In-appEmailPushSMS
Lit = used for this nudge. In-app renders via the SDK; the rest go out through the tools you already use.

One place in your app, six different users

The right message for each user.

based on their plan, usage and behavior

Freeday 60records daily · AI summaries unused
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Acme app Playbook (v12)

How each decision is made

1How RevTurbine decided
revturbine · Acme app Playbook (v12)
Slotin_page_card · <Slot id="dashboard_card"/>
Triggerusage warning · recording_minutes >80%
End-user traitsFree planreverse trial · day 11/14recording_minutes 82%seats 2/53 sessions/wk
Targetingteam admins ✓ and business email ✓
Guardrailsmax 1 per 72h ✓ clear · not shown this cycle
Experimentwarn at 50% vs 80% · this user: arm B
Decision
render in_page_card · message usage warning · CTA upgrade · plan Team · promo none
decided locally in 24ms · caps aggregated across devices
2What your user sees — in your app
acme.app/meetings
dashboard_card
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42 min
27 min
61 min

Agent-led growth

Agents are coming. RevTurbine monetizes them

Agents can use the product without seeing its UI. The human paying may never see the value. Three use cases.

  • Not going away soon

    Human

    A person uses your app and buys in your checkout.

  • Growing fast

    Agent uses, human buys

    An agent uses your product. Its owner approves and buys.

  • Emerging

    Agent buys

    An agent buys in your checkout over agent payment rails.

Build

Launch plans, AI credits, usage limits, and upgrade flows in hours, not weeks.

Production-grade monetization for AI products, on top of Stripe.

1

Connect Stripe

Stripe stays the source of truth for prices and billing.

2

Configure your Playbook

Set entitlements, targeting, nudges, and lifecycle rules using your agent and proven Playbooks. Fine-tune in the RevTurbine dashboard.

3

Add slots where upgrade prompts and nudges appear in your UI

Drop lightweight code snippets for banners, modals, paywalls, CLI messages and emails. RevTurbine decides what each slot shows, and when.

4

Launch

Go live. Change plans, prices, limits, and messaging via dashboard/agent, not the codebase. Every interaction feeds the learning loop.

Build faster. Keep your codebase lean.

Build with RevTurbine

Scale

Achieve the conversion and growth of product-led leaders.

The right limit, call to action, message, offer and moment, for each user.

Getting monetization right is difficult.

Free-to-paid conversion rates vary greatly.

Free-to-paid conversion rate (% of SaaS companies, within 6 months)
FreemiumFree trial

Source: Growth Unhinged Free-to-Paid Conversion Report

High performance requires more than product-market fit.

Three levers

Rapid iteration

Your pricing model will change. Your code shouldn't have to. Change entitlements, targeting, and placements using agents and a dashboard.

Intelligent offers & contextual nudges

RevTurbine optimizes in real time, within the bounds you set.

A compounding learning system

RevTurbine recommendations and analytics allow you to continuously: learn → hypothesize → test → launch.

Grow faster and simplify your product.

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Get started

Choose your starting point.

Free through your first $20K/month in new revenue

Build

Install the SDK (npx revturbine create), read the docs, launch monetization in hours.

Build with RevTurbine

Scale

Explore with us whether your product has a monetization opportunity and whether RevTurbine is a fit for your business.

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